Rolend Gumanas – Tailor & Founder of GURO Designs

Rolend Gumanas has been practicing professional tailoring since 2010, contributing her expert hand to respected denim and clothing brands like Levi’s and Self Edge. Her tailoring work has included set tailoring services—a specialized fit-and-size alignment process—applied across collections for companies such as Levi’s, Banana Republic, and Dockers, ensuring consistent, polished garment fit and finish throughout their product lines.

As the founder and creative force behind GURO Designs, based in Oakland, Rolend applies her deep technical skill to crafting artisanal accessories. GURO Designs focuses on sustainable, high-quality products—like leather wallets, canvas totes, and aprons—repurposed from reclaimed materials sourced from Bay Area factories.

Rolend’s history with leading denim-oriented brands underscores her attention to precise fabric handling, stitch quality, and garment integrity—especially in selvedge denim contexts, where finishing detail matters greatly. Her set tailoring service blends corporate branding standards with tailoring finesse: adjusting sizing, taper, hem, and waistband across multiple items to maintain brand consistency and wearer comfort.

Combining her experience working on Levi’s and Self Edge, and her bespoke accessory work at GURO Designs, Rolend delivers a rare fusion of industrial-level precision and artisanal craftsmanship. From large-scale set tailoring projects to individually handmade pieces, her portfolio reflects a commitment to fit, function, and sustainable design.